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Public Relations Campaigns

Public Relations (P R) 424 —
Fall 2019

• This class focused on the planning and executing of a public relations campaign. 

• My group and I decided that since we were a group that consisted of all women, we would create a public relations campaign for the Women's Health Services that are offered at the Iowa State University, Thielen Student Health Center.

• Check out this campaign below:

• Research Plan:

• Women's Health Survey Results

(this survey was created and disseminated by my group and I): 

• Research Report:  

• Goals, Objectives, Strategies and Tactics:   

• Women's Health Services Flyer: 

(I created this with Adobe InDesign)   

• Women's Health Services Button graphic: 

HealthyWomenButton-udated.png

• Women's Health Services Pop-Up Event Advertisements: 

• Women's Health Services Pop-Up Event: 

• Women's Health Services Pop-Up Event survey:

(this survey was disseminated during the pop-up event)  

• Evaluation Plan: 

• Evaluation Survey: 

(sent to the same individuals as our first research survey) 

• Final Report: 

• Final Presentation: 

© 2021 by Olivia Benjamin

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